Objective
To create a visual composition that promotes an exhibition about actors from Cincinnati featuring Doris Day.
The poster aims to draw people in to learn more about the lives and depth of the actors.
The poster aims to draw people in to learn more about the lives and depth of the actors.
Doris Day
She was an American actress born and raised in Cincinnati, Ohio. When she was younger, she was in a fatal car accident that stopped her from following her passion for dancing; she
later picked up singing, which kick-started her musical and acting career.
later picked up singing, which kick-started her musical and acting career.
Hiearchy & Physical Thinking
Hierarchy is really important in a poster because it guides the viewer's eyes from the most important elements to finer details. Making sure to have a shout that will make people stop and want to look deeper into the poster.
Design Process
There were many challenges to make sure that the text was the main focus rather than have the image take over the focus. Worked on making the hierarchy of the text to be more important and how people will precieve it.
Typographic elements
Color Studies
Elizbeth Condensed
SHOUT
Talk
Talk
Whisper
Refinements
Changed the text to have a better flow, to direct the eye and create dimension and rhythm. Focused on spreading out the text to make the information less overbearing.
Final Product
